The Plush Bear Everyone’s Falling in Love With

Meet the Koby™

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SSoft, lifelike, and full of charm — Koby isn’t just a plush toy, he’s a heartwarming companion. Designed to look and feel like a real little bear, Koby brings comfort, joy, and a cozy sense of calm, whether you’re giving him as a gift, cuddling up with him, or simply keeping him nearby.

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Join 60,000+ Happy Koby Owners and...

Hug the Softest Bear on Earth 🧸

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The perfect way to unwind. Koby isn’t just adorable — he’s your daily dose of comfort and calm.

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IT’S NOT JUST CUTE

IT’S CHANGING LIVES

⭐️⭐️⭐️⭐️⭐️ Rated 4.8/5 by 1679+ Customers

"Didn’t expect it, but Koby is always the first thing people notice when they walk in. Cracks me up every time"

⭐⭐⭐⭐⭐ Nathan T.

"I’m honestly obsessed. Koby looks adorable, but the real magic is how it feels. The moment I held it, everything slowed down — like hugging a tiny pocket of peace"

⭐⭐⭐⭐⭐ Emily R.

"I’m big on comfort, and Koby is perfect. It’s insanely soft and just gets you. Feels like a quiet little hug exactly when you need one."

⭐⭐⭐⭐⭐ Anja M.

"I didn’t expect much when I ordered it, but now I can’t stop hugging Koby. It’s wild how something this small can calm you down so fast. Koby just knows lol"

⭐⭐⭐⭐⭐ Jennifer L.

    TRY IT RISK-FREE FOR 60 DAYS

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    We’re so confident you’ll fall in love with Koby the Bear™, we’re giving you 60 days to try it risk-free.


    If it doesn’t bring you joy or meet your expectations, we’ll give you a full refund—no questions asked.

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